Tag Archives: emails
Life-Altering
Exaggeration is pretty standard in Marketing. “Puffery” it’s called.. Of course you are going to say your product is the best. Even regulatory agencies say that a certain amount of Puffery is perfectly acceptable. But with so many products and so many messages all screaming for our attention, it seems that Puffery is getting a …
Perfectly Dirty
As I’ve written before, every day helpful emails jump into my inbox, offering assistance in the most important facets of my life. If I had to categorize them, they’d look something like this: HELPFUL EMAILS BY TYPE The sex emails – though plentiful – I usually ignore. I would much rather read about makeup than …